I'll start by learning all about you and your business to truly understand your vision. During this time, I'll also share more about my design approach. If everything aligns, I'll send you a project timeline and a brand questionnaire to help create a unique identity that reflects you and attracts your ideal customers. Next, I'll dive deep into your “what” and “why” to develop a comprehensive brand strategy that resonates with your business goals and target audience. Along with this, I'll create a visual mood board that strategically positions your brand to stand out, not blend in.

Once we finalize your brand strategy, I'll get to work! I'll pour my passion into creating a comprehensive brand identity, including your primary logo, secondary logos, brand marks, patterns, color palette, typography styling, and image direction. I'll also provide collateral and application mock-ups so you can see your brand come to life. Together, we'll refine every detail until it's perfect.

Now, it's almost time to unveil your new branding to the world and watch the sales and leads come rolling in! Once everything's approved, you'll receive the final files in an organized folder, along with the resources you need to confidently use your branding as you elevate your business.